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Honda The Other Side

Two Sides to Every Story

Honda The Other Side –

A dual-narrative interactive film that shows there are two sides to every story. A Showcase of creative brilliance.

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Interactive film heroes

Honda is renowned for its reputation of engineering excellence, technology and reliability. But it’s the brand’s other side, born from a racing heritage and thirst for innovation, that these interactive film heroes.

This film showcases both the Civic and the new Civic Type R, giving a glimpse into Honda’s car line-up for the future. The film is an adrenaline-fuelling dual narrative that follows Day and Night.

THe other side of honda

A Double Sided Story

The daytime story sees a father in his white Civic pick his daughter up from school to drive her to a surprise party.

The after dark narrative shows the father’s other side – an undercover cop getaway driving a crew of art thieves to a police sting in a head-turning red Type R.

Whilst they contrast in tone, the two stories mirror each other perfectly in their composition.

In this video, two people find themselves living in parallel universes. First, there’s a young woman walking down a street who sees the car of her future self driving by. Then, we see a man sitting on his porch with his wife.

The Blog

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Some regular blog posts from The Other Side of Honda